Cookie Policy – Shop World Market

Browsing the Shop World Market website may involve the use of cookies and similar technologies on the user’s device.

This Cookie Policy is provided in accordance with Regulation (EU) 2016/679 (“GDPR”), Articles 13 and 122 of Italian Legislative Decree No. 196/2003, as amended by Legislative Decree No. 101/2018, and the applicable guidelines issued by the Italian Data Protection Authority.

The Data Controller is:

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1. What Are Cookies?

Cookies are small text files that websites send to the user’s browser or device. They are stored and may be sent back to the website during later visits.

Cookies may be classified as:

• Strictly necessary cookies: required for the website to function properly and to provide services requested by the user. Consent is not required where these cookies are strictly necessary.
• Analytics cookies: used to understand how visitors interact with the website and to improve its performance.
• Advertising and profiling cookies: used to measure advertising campaigns, create audience segments, personalise ads or enable remarketing. These cookies require consent where applicable.
• Third-party cookies: placed or managed by external service providers and governed by their own privacy and cookie policies.

2. Similar Technologies

Similar rules may apply to pixels, tags, web beacons, local storage, software development kits and other technologies capable of recognising a browser, user or device.

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3. Cookies Used by Shop World Market

Depending on the services actually installed on the website, Shop World Market may use:

• Strictly necessary cookies, which are always active;
• Analytics cookies, activated only after consent where required;
• Advertising, conversion tracking and remarketing cookies, activated only after valid consent;
• Preference cookies, used to remember settings selected by the user.

4. Strictly Necessary Cookies

Strictly necessary cookies support essential website functions, including:

• website and session security;
• shopping cart and order form functionality;
• language and basic preference storage;
• fraud and abuse prevention;
• remembering cookie consent choices;
• preventing the repeated display of the cookie banner.

These cookies cannot normally be disabled through the website preference panel because they are required to provide the requested service.

5. Analytics Cookies

Analytics cookies may be used to collect information about website traffic, visited pages, session duration, device type and user interactions.

This information helps Shop World Market understand how the website is used, identify technical issues and improve its content and performance.

Google Analytics

Where installed, Google Analytics may process technical and usage data such as IP address, device information, browser information, pages visited and website interactions.

When Google Analytics uses non-essential cookies or identifiers, it is activated only after the user has provided the required consent.

6. Advertising and Remarketing Cookies

Subject to valid consent and only where the relevant services are actually installed, the website may use advertising technologies such as:

• Google Ads conversion tracking;
• Google Ads remarketing;
• Google Consent Mode;
• Meta Pixel and Meta advertising services;
• other advertising or conversion measurement platforms.

These technologies may process online identifiers, IP address, browser and device information, pages visited, interactions, order events and conversion data.

They may be used to measure advertising performance, prevent excessive repetition of advertisements, create advertising audiences and display more relevant ads.

Advertising and profiling technologies are not activated before consent where consent is required by applicable law.

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7. Google Consent Mode

The website may use Google Consent Mode to communicate the user’s consent choices to Google tags.

Depending on the choices made through the cookie banner, consent signals may be communicated for analytics storage, advertising storage, advertising personalisation and advertising user data.

Google Consent Mode does not replace the cookie banner or the user’s consent. It must be configured consistently with the preferences selected by the user.

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8. Cookie Consent Options

Through the cookie banner, users must be able to:

• accept all non-essential cookies;
• reject all non-essential cookies;
• choose individual cookie categories;
• access clear information about cookie providers and purposes;
• change or withdraw consent at any time.

Rejecting non-essential cookies does not prevent the user from browsing the website or placing an order, although certain optional features may not be available.

9. Managing Cookie Preferences

Users can change or withdraw their cookie choices at any time through the following link:

Manage Cookie Preferences

Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.

10. Disabling Cookies Through the Browser

Users may also manage or delete cookies through their browser settings. Instructions are normally available for:

• Google Chrome;
• Microsoft Edge;
• Mozilla Firefox;
• Apple Safari;
• mobile browsers and operating systems.

Disabling strictly necessary cookies through browser settings may affect the correct operation of the website, shopping cart or order forms.

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11. Third-Party Providers

Third-party providers process data according to their own privacy policies and may act as independent data controllers or data processors, depending on the service and circumstances.

The cookie banner or preference panel should identify the providers actually used by the website, the purposes of their cookies and the applicable storage periods.

12. International Data Transfers

Some analytics, advertising, hosting or technology providers may process personal data outside the European Economic Area.

Where the GDPR applies, such transfers must rely on an appropriate legal mechanism, including an adequacy decision, Standard Contractual Clauses, supplementary safeguards or another mechanism permitted by applicable data protection law.

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13. Cookie Storage Periods

Cookie storage periods vary according to their purpose and provider. Cookies may be:

• session cookies, which are deleted when the browser is closed;
• persistent cookies, which remain stored until their expiry date, deletion by the user or withdrawal of consent.

Detailed and updated storage periods should be shown in the cookie preference panel for each cookie or provider actually used.

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14. User Rights

Under the GDPR, users may request access, rectification, erasure, restriction, objection and data portability where applicable.

Users may also withdraw consent at any time and object to processing for direct marketing purposes.

Requests may be sent to: info@shopworldmarket.com

Users also have the right to lodge a complaint with the competent supervisory authority. In Italy, the competent authority is the Garante per la protezione dei dati personali.

15. Privacy Policy

For additional information about how personal data is collected, used, shared and stored, please read the Shop World Market Privacy Policy.

16. Changes to This Cookie Policy

Shop World Market may update this Cookie Policy to reflect legal, technical or organisational changes or changes to the services used on the website.

The latest version will be published on this page with the relevant revision date.

✍️ Last updated: 31 July 2026